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New dementia strategy launched to help thousands across Solihull and Birmingham

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Veteran broadcaster and dementia awareness champion, Angela Rippon, has launched a strategy to help thousands of people living with dementia across Birmingham and Solihull.

Solihull Clinical Commissioning Group, working with Birmingham CrossCity CCG, Birmingham City Council, Solihull Council and other local NHS CCGs, presented the strategy ‘ pdf Give me something to believe in: Birmingham and Solihull Dementia Strategy 2014-17 (2.57 MB) ’ at a public event on 19 May.

The event was introduced by Alzheimer’s Society ambassador, Angela Rippon, who has spoken of her experiences caring for her mother who was diagnosed with dementia and died in 2009.

The strategy is a joint partnership document which sets out what is currently in place as well as what should be in place for people with dementia, and a framework for partners to use when planning services.

Taking place at Birmingham City Football Club, the event hosted more than 200 people, who took part in workshops and received advice, information and help about dementia.

Dr Aqil Chaudary, dementia health lead for Birmingham CrossCity CCG, said: “This strategy has been created to improve the lives of more than 16,500 people in Birmingham and Solihull who are living with dementia. The title of the strategy ‘give me something to believe in’ is at the heart of this work, which is dedicated to ensuring people with dementia, their family and carers get the help and support they need.

 “We know that more people are being diagnosed with dementia, so it’s crucial that the feedback we’ve received has been included and embedded in the strategy to improve people’s lives now and in years to come.”

The presentation of the Birmingham and Solihull dementia strategy coincided with Dementia Awareness Week (18-24 May 2014).

Alan Lotinga, Service Director for Health and Wellbeing at Birmingham City Council, said: “It’s important to stress that we’ve listened to people with dementia, their carers and their families before outlining the services we think should be in place for people.

“Dementia is one of the biggest challenges we face and this strategy underlines our commitment that people in Birmingham and Solihull living with dementia will have improved health and a better quality of life.”

A spokesperson for Solihull Council said: “Dementia is a particular challenge here in Solihull as we have a higher proportion of older people in our population compared with our neighbours.  

“The new strategy will help us meet this challenge by focusing our efforts on providing the services, support and advice that people living with dementia and their carers need, and that make the most difference to their lives, recruiting over 4,500 people to become dementia friends or champions.”


Media Enquiries: mediacsu@nhs.net Telephone 0121 612 3888.